ADA Event Ad Book Design – 2012 Father of the Year

Special Event Ad Booklet

The 2012 Philadelphia Father of the Year fund-raiser event presented by the American Diabetes Association, requested the design and layout of the 2012 ad book to be sophisticated yet simple. The designed played heavily on the "F" from their Father of the Year logo and the typography became art.
 
The design element was then carried throughout the book as you will see below on the various page types including the inside covers, intro letter, honoree pages, divider pages and special mention spreads like the Honoree Reception and Camp Freedom photo pages.

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